18 Best SEO Analytics Tools in 2025

That means they control the technology and can update their humaniser whenever new AI models or content detectors are created. The truth is that humanising content is harder than you think. That’s why we could only find one AI humaniser tool that delivered consistent results.

seo tools

You can get more searches with a paid plan, which starts at $11 per month and is free for the first seven days. With Google Keyword Planner, you can find new keywords to target, research estimated search volumes, and discover related keywords and phrases. You can also unlock long-tail keywords to find phrases that are hyper-focused for your business and its goals. SEO tools work by crawling websites, collecting data, and presenting insights through dashboards, reports, or editors. Plug In SEO is the best SEO tool for Shopify because it simplifies the process of finding and fixing common SEO issues in online stores. It’s an all-in-one application designed specifically for Shopify merchants who want better search visibility without digging into code.

While SEO tools are known to be pricy, there actually are several free tools or free options for paid tools. We’ve put together this list full of our top 30 free SEO tools for you to try. Easily audit your own landing pages and blog posts with the Detailed SEO Chrome extension. Activate it, then anytime you’re on one of your website pages, you can easily see if your meta title and meta description fit properly, as well as if your URL is indexable, and more. RankMath is a WordPress plugin that helps you optimize your website right from your WordPress dashboard.

  • This powerful tool will provide an overall score assessing the performance of your Channel and Videos, as well as recommending simple improvements.
  • Explore the best free tools to optimize your website for search engines.
  • Search engines want to index what the user sees, and can get pretty suspicious and even levy penalties if they think something deceptive is going on.

Technical SEO Tools and Website Audit

Looking for an SEO content optimization tool trusted by industry giants? Clearscope has proven its worth with powerhouse clients like IBM, Adobe, and Webflow. This platform takes the guesswork out of content creation by using advanced natural language processing to help you create content that actually ranks. The platform’s secret sauce is its ability to condense hours of manual research into a matter of minutes. Content Harmony doesn’t just offer another SEO tool—it provides a comprehensive workflow that takes you from keyword research to content brief to final grading.

seo tools

Keyworddit

It allows me to discover new keywords related to my business, understand their search volume, and see how competitive they are. By analyzing keyword trends, I can tailor my content to meet user demands and optimize for search engines effectively. Majestic is one of the best marketing SEO tools according to experts. It has countless useful features like The Majestic Million which lets you see the ranking of the top million websites. The Site Explorer feature allows you to easily see a general overview of your site and the number of backlinks you have. It also works as an SEO keyword tool to find the best keywords to target while also having features geared to site comparisons and SEO Anomaly tracking your rank.

seo tools

And you can manage pretty much any SEO activity in it — making it a viable all-in-one tool.

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seo tools

With marketing features included in their plans, SERanking is one of the market’s most used and popular SEO tools. It makes keyword research more streamlined and gives users an excellent way to see the keywords competitors use to rank on Google. Google Trends has been around for years but has been underutilized. Not only does it give you information regarding a keyword but it offers great insight into trends around the topic, which can be invaluable at any stage of a business’s growth. Search for keywords in any country and receive information around it like top queries, rising queries, interest over time, and geographical locations depending on interest. If you are unsure which trends are the ones for you, this is the best SEO tool to use.

seo tools

Popular website platforms like Wix, WordPress, Etsy, Shopify, and WooCommerce each have unique SEO needs – and thankfully, there are tools built specifically for each. Landingi’s advantage lies in its ability to simplify the process of creating well-structured, indexable pages at scale, without needing a developer. It’s a practical alternative to custom-coded solutions and works well for businesses that want to grow organic traffic through scalable page creation.

You’ll also want to consider your budget to find a tool that won’t break the bank. You can turn gaps in your strategy into successes once you know where to look. Whether you have mobility issues or you’re in the dark about your off-page SEO, Raven Tools is an incredible time-saver.

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